My Joinery: Brand Identity & Website Design
At My Joinery, bespoke cabinetry and joinery come to life through a perfect balance of form and function. With a reputation for exceptional craftsmanship and an eye for detail, they collaborate with trusted suppliers to deliver high-quality materials and flawless finishes.
Custom Joinery
Each creation is thoughtfully designed to elevate spaces, blending elegance with practicality to meet the unique needs of every client.
"We are committed to quality, precision, and meticulous attention to detail. Whether crafting a custom kitchen or designing a luxurious walk-in wardrobe, we infuse passion and expertise in every project."
My Joinery Scope
When Carla and Joe of My Joinery approached BrandUnity, they were ready to breathe new life into their brand. Initially seeking a refreshed brand identity, our collaboration quickly evolved into a comprehensive project that included keyword research, content creation, and a beautifully designed website.
The previous brand was outdated, featuring a Flash-based website that was both antiquated and incompatible with modern web standards.
The My Joinery logo is a modern and sophisticated representation of the brand’s focus on craftsmanship, precision, and quality. The geometric icon interlocks angular shapes to form a seamless, abstract structure—symbolising the art of joinery and the way individual pieces come together to create something strong, functional, and beautiful.
The deep navy blue conveys professionalism, trust, and durability, reflecting My Joinery’s commitment to delivering custom-made cabinetry and joinery with a quality finish.
The bold, clean typography adds to the contemporary feel, with subtle chisel-like angles on select letterforms—an intentional nod to the tools and techniques used in woodworking. This detail reinforces the brand’s identity as artisans who blend traditional craftsmanship with modern design.
Together, the logo highlights the core values of My Joinery:
- Attention to detail
- Precision in design
- Timeless results crafted with care
- Logo & Brand Identity
- Graphic Design
Ben Armstrong
CEO & Founder
