Jason Armstrong

With a career spanning over two decades at the intersection of design, digital innovation, and strategic marketing, I co-founded a dynamic marketing agency dedicated to empowering not-for-profits and small businesses. My journey began with a Bachelor of Design from the University of New South Wales in 1996, when the internet and digital media started reshaping the world.

Early on, I recognised the transformative power of digital technologies. In the late 1990s, I founded a digital agency in Southeast Asia that became a trusted partner for critical players in government, finance, and the automotive industry. This pioneering experience honed my UX/UI design, digital marketing, and project management skills, establishing a foundation for my career. Key achievements during this period included:

• Creating a bespoke CMS used for all our enterprise clientele.
• Leveraging real-time 3D rendering for visualising product customisations for car manufacturers.
• Developing online e-commerce booking systems.

Upon my return to Australia in 2009, I embarked on a new challenge in the healthcare sector, joining leading pharmaceutical healthcare agencies (Ward6, Sudler & Hennessey & Ogilvy Health). Here, I harnessed my digital expertise to revolutionise healthcare marketing, focusing on enhancing user experiences and delivering impactful digital strategies. Significant achievements during this time included:

• Developed an in-house iOS CMS for pharmaceutical sales teams
• Created an online education/training platform for healthcare professionals.

Since 2018, my partner and I have been leading BrandUnity, a distinct agency that caters to the small business and not-for-profit sectors. We offer customised digital solutions beyond technology, focusing on amplifying their impact and helping them achieve their goals. Our work is a testament to the power of creativity and innovation in driving success, even for those with limited resources.

Driven by a passion for creativity and staying at the cutting edge of technology, I continually learn and evolve to bring my clients the best, most up-to-date solutions. My expertise encompasses digital marketing, UX/UI design, and digital project management, guaranteeing precise and innovative execution of every project I undertake.

Outside of my professional life, I am deeply passionate about photography, 3D visualisations, and the creative possibilities of emerging AI technologies. These interests fuel my imagination and serve as a platform for my creativity and exploration of innovative technologies, further enriching my diverse skillset and experiences.

In all my endeavours, I am committed to sharing my expertise and knowledge, especially with organisations that may need the means to afford traditional agency services. I aim to make a positive impact, fostering growth and innovation wherever I go.